08/06/20 RTIR Newsletter: Back to School?, Small Weddings, Binary Thinking

August 6, 2020

01. How to Save the Post Office
02. The Battle Over Back to School – Even Parents Can’t Agree
03. Award-Winning Journalist – Who Gets Into College and Why?
04. 3 Life-Saving Strategies (from MDs) to Survive the Pandemic
05. 10 Years Later: What Happened to the ‘Giving Pledge’?
06. Why Small Weddings Make Cents
07. Should You Trust HR? Why Most of Us Don’t
08. Is It Time to Sell Your Life Insurance Policy?
09. Why Frozen Embryos are a Hot Topic
10. The Real Reason Bono Wears Sunglasses Inside
11. It Works for Your Computer – Start Using Binary Thinking!
12. What’s Really Wrong with Conversations in America?
13. How to Stay Close to Children You Can’t See in Person
14. Sweet Summer Activities for Young Kids
15. Get Me Out of Here! Why RV Use Is Soaring

1.==> How to Save the Post Office

There may be no institution more American than the United States Postal Service, which traces its roots to 1775, when Benjamin Franklin was named the first postmaster general by the Continental Congress. And yet today, in 2020, its finances are imperiled, and its status has been threatened by the 45th president, who in April declared, “The Postal Service is a joke.” Critics of the USPS say it’s a failing business, but others, like Richard John, say it was never meant to be a business. “The Founders intended the Postal Service to be a pillar of the republic, binding together millions of Americans, urban and rural, for the common good. It therefore always had congressional oversight limiting what management can do to make a profit. Rather than being mismanaged, the Postal Service is — and has long been — one of America’s great successes,” says John, author of “Spreading the News: The American Postal System from Franklin to Morse.” Instead of privatizing it, he says we should take inspiration from the Founders and re-envision its mission for the 21st century. Some of his suggestions include expanding the Postal Service to include high-tech “last mile” capabilities, reestablishing a low-cost consumer banking system (a popular service the Postal Service maintained for much of the 20th century), and rolling out low-cost municipal broadband. “Rural electrification transformed vast swaths of the hinterland; might not rural Postal Services be configured as hubs for the digital economy of tomorrow?” he asks. In the closer future, John reminds us the Postal Service will play a crucial role in ensuring trustworthy mail balloting, a major issue in the age of COVID-19. Richard John recently wrote the piece “The Founders never intended the U.S. Postal Service to be managed like a business” for the Washington Post. Contact him at rrj2115@columbia.edu

2. ==> The Battle Over Back to School – Even Parents Can’t Agree

Family law attorney Steve Mindel is no stranger to parents and their disputes over their children’s schooling. He’s used to heated battles over where the kids should attend school; but today it’s IF they should attend school — the one they went to prior to COVID-19. “With fluctuating guidelines coming from federal, state, and city governmental offices, many parents are divided as to whether children should school at home or be allowed to go to the physical campus they attended prior to the pandemic,” he says. “Some married parents are seeking divorce over disagreements on schooling and divorced parents are going to war with one another!” Mindel can provide pointers and solutions for solving the “where to go school” crisis. He can also explain parental rights and what court actions to pursue, should a parent need the court’s intervention. Steve Mindel is managing partner at the law firm Feinberg, Mindel, Brandt and Klein in Los Angeles. He has appeared on Good Morning America, Today, Inside Edition, and many other TV and radio programs and has been quoted in the Wall Street Journal, New York Times and other publications. Contact Cherie Kerr at (714) 550-9900; (714) 271-2140 or cherie@kerrpr-execuprov.com

3. ==> Award-Winning Journalist – Who Gets Into College and Why?

Invite higher education journalist and New York Times bestselling author Jeffrey Selingo on your show and give your listeners a revealing look from inside the admissions office — one that identifies surprising strategies that will aid in the college search and open the door to the fascinating world of college admissions. Selingo spent parts of 2018 and 2019 embedded at three different universities to get an inside look at the admissions process: the University of Washington; Davidson College; and Emory University. He was trying to answer the central question millions of college-bound kids and their parents ask themselves every year: who gets in, and why? The answer, it turns out, is surprising, and a lot more to do with the college or university’s needs than with what’s best for students. He’ll explore our current winner-take-all culture of success that has parents doing anything to win acceptance, and why part of the reason this is so fraught for parents is that they don’t want to take the chance that their children will end up on the wrong side of the economic divide. Jeffrey Selingo has reported on higher education for more than two decades. His writing has appeared in the Washington Post, the New York Times, The Atlantic, and the Wall Street Journal. His books include “There Is Life After College,” “College (Un)Bound” and his latest, “Who Gets In and Why.” Contact Johanna Ramos Boyer at (703) 646-5137; (703) 400-1099 (cell); johanna@jrbcomm.com or Erin Bolden at (703) 646-5188

4.==> 3 Life-Saving Strategies (from MDs) to Survive the Pandemic

COVID-19 isn’t going anywhere (in fact it just spiked globally!) and not all doctors believe a vaccine will save us all. So, how can you survive as we move forward? Don’t fear the virus, fight it and thrive through it with these strategies. Interview Reena Jadhav, HealthierPodcast.com host, Harvard MBA, tech entrepreneur-turned-health evangelist on the critical strategies to thrive through COVID-19. Jadhav will discuss on-air what the most brilliant doctors are saying, including the five most critical supplements, why you should focus on reversing underlying health issues like diabetes and high blood pressure, and how to ensure you’re not a casualty of a cytokine storm (hint: calm the heck down!) She’ll also share what one doctor says is the most important thing you should ask for if you end up in hospital fighting for your life. Contact Reena Jadhav at (650) 309-1005; rjadhav@rtirguests.com

5. ==> 10 Years Later: What Happened to the ‘Giving Pledge’?

Ten years ago, this week, more than three dozen billionaires joined Bill Gates and Warren Buffett and pledged to give at least half of their fortunes to charity. What has happened over the past decade? Invite Chuck Collins, author of the report “Gilded Giving 2020: How Wealth Inequality Distorts Philanthropy and Imperils Democracy,” to discuss the issue of philanthropy and how giving to charity has become a taxpayer-subsidized extension of private wealth, power, and influence for the richest 0.1 percent. “Private philanthropy has always been a form of power for wealthy donors. But as wealth inequality has exploded in recent decades, it has concentrated that private power in even fewer hands — and all subsidized by private taxpayers.” Collins will explain why top-heavy philanthropy poses considerable risks to “the independence of the nonprofit sector, the integrity of the tax system, and to democracy itself” and why the 2017 tax cut and COVID-19 pandemic will worsen this drift toward inequality in philanthropy. Chuck Collins is director of the Program on Inequality and the Common Good at the Institute for Policy Studies. Contact him at chuck@ips-dc.org or Bob Keener at bobk@ips-dc.org

6. ==> Why Small Weddings Make Cents

COVID-19 has changed the way people get married and is likely to continue to do so as the pandemic wanes. Small weddings are required for anyone getting married now, but will they remain popular from now on? Veteran wedding planners and media guests Lynne Goldberg and Aviva Samuels say the lingering effects of the economic slowdown will mean that many couples will need to keep their wedding budget down while others will embrace the idea of smaller luxurious weddings. This DIY wedding dream team will discuss the advantages small weddings offer as well as how couples can save thousands of dollars planning small weddings. Luxury planners Lynne Goldberg and Aviva Samuels have over 20 years’ experience creating unforgettable weddings in the U.S. and worldwide for celebrity and luxury clients. Goldberg and Samuels saw a need to help the DIY client and have a new, affordable course called “Learn to I Do.” They have been featured in publications such as the New York Times, Brides Magazine, the Washington Post, Martha Stewart, and Modern Luxury Bride. Contact Lynne Goldberg at (561) 212 -6024 or Aviva Samuels at (561) 213-5501; info@learntoido.com

7. ==> Should You Trust HR? Why Most of Us Don’t

During the pandemic, many people are missing day to day contact with their coworkers and clients. But few would say they miss dealing with their company’s Human Resources Department. The Human Resources Department is one of the most hated in any company; they may take ages to get back to you, give you incorrect information, play favorites, or, worse, sweep sexual harassment, racial inequality or bullying complaints under the rug. Dr. Mildred Peyton, who has a doctorate in human and social services and a master’s degree in counseling psychology, can talk about ways HR can be an asset rather than a drag. Ask her: What are the five signs of an unhealthy workplace? What strategies can companies use to increase employee engagement and productivity? She is president, and founder of Peyton Consulting, LLC, which helps companies reduce productivity concerns and increase profits through consulting and training programs. Dr. Peyton has been featured in the New York Times, on Sirius Radio and News Channel 8, among others. Contact Dr. Mildred Peyton at (240) 558-6287; mpeyton@rtirguests.com

8. ==> Is It Time to Sell Your Life Insurance Policy?

Did you know that because of COVID-19 many life insurance carriers have been forced to dramatically raise their costs while lowering benefits? This affects everyone’s life insurance policies and makes one thing certain — every policy needs a review. “Life settlements, a way to sell an existing policy, are a smart financial option for many,” says David Kottler, the Life Insurance Doctor™. “Life settlements are something to be aware of, as 90% of policies lapse before maturity, which is a huge loss to consumers!” David can explain what you need to ask to figure out what your policy is worth. David is the author of “The Best-Kept Secret in Your Insurance Policy.” Contact David Kottler at (216) 532-1221; DKottler@rtirguests.com

9. ==> Why Frozen Embryos are a Hot Topic

Recent news stories have explored the issue of frozen embryos caught in the crossfire of couples who have uncoupled. Fertilized during happier times, these embryos may remain in limbo forever and rack up storage fees if the couples cannot agree on their future. Or, as Nate Birt advises, the couple can agree to let the frozen embryo be adopted by someone else, a possibility they may not have considered. Learn more when you interview Nate, whose daughter began life as another couple’s frozen embryo. Nate is the author of “Frozen, But Not Forgotten: An Adoptive Dad’s Step-by-Step Guide to Embryo Adoption.” Ask him: What are some of the controversies that surround frozen embryos? Are fertilized embryos people or property? How costly is it to adopt such an embryo? Contact Nate Birt at (417) 221-9045; Nbirt@rtirguests.com

10. ==> The Real Reason Bono Wears Sunglasses Inside

As a celebrity, Bono can afford to be quirky and wearing sunglasses indoors certainly seems odd. But Bono isn’t doing it to make a statement. It’s because his eyes are sensitive to light due to glaucoma, a problem he shares with more than three million Americans including vision educator Linda Odubayo Thompson. While Bono has had this sneaky disease for 20 years, Linda has had it for 33 and she can tell you that glaucoma can strike anywhere from infancy to old age and the best defense is to have yearly eye exams. Linda can educate your listeners on what glaucoma is, what its symptoms are, who is most at risk and how it can be treated. Linda has done substantial research on glaucoma and has undergone most of the known treatments to slow its progression. Linda’s sister also has the disease as did their mother, whose story Linda tells in “I Know My Way Memoir: Always Remember to Color the Sky Blue.” Contact Linda at (914) 229-9184; lthompson@rtirguests.com

11. ==> It Works for Your Computer – Start Using Binary Thinking!

We make thousands of decisions, moves and actions every day. And it’s time we start thinking like a computer! That’s the message of Rico Racosky, who advocates “binary thinking” and using his “Just 2 Choices” philosophy. Known as America’s New Story Guy, Rico will motivate everyone in your audience to appreciate and utilize the on-off, yes-no, stop-go of binary thinking that works so well in computing and artificial intelligence. Rico — author of “Just2Choices” — will reveal how we have the power to make choices (with two options at a time) to simplify, amplify, rectify and identify success at work or in relationships, health and even academia. He’ll answer: How do so many people sabotage themselves by not using the Just 2 Choices model? How does this uncomplicated binary thinking advice help create better habits? What’s the history of Just 2 Choices? Ask about his free downloads. Contact Rico Racosky at (730) 572-1322; rracosky@rtirguests.com

12. ==> What’s Really Wrong with Conversations in America?

When was the last time you had a decent conversation? Particularly with someone who doesn’t think as you do. Today we find ourselves in an overly connected society that ironically experiences very little real connection between individuals. Why? “Much of this can be laid at the doorstep of technology that reinforces our desire for speed and availability over true connection – individual to individual, face to face,” says Ivan Obolensky. Deterioration in the art of communication can be seen across kitchen tables as well as across the country in race relations, political debates and late-night pundits. Interview Ivan to find out what your audience needs to know now to create meaningful conversations. We can start by being curious and interested instead of being interesting and learning what to avoid at all costs — (don’t commit “assumicide!”) Obolensky is an author and Renaissance man. His novel “Eye of the Moon” won “Best First Book (Fiction)” in the IndieReader Discovery Awards. Contact Ivan Obolensky at (818) 495-8731; IObolensky@rtirguests.com

13. ==> How to Stay Close to Children You Can’t See in Person

Aunts, uncles, grandparents, and other people have found themselves cut off from small children whom they would be able to see were it not for the pandemic. Phone calls and Zoom sessions are helpful but can still leave a void, says Laurie Marshall, a longtime educator and grandparent to 2-year-old Oliver who lives in a different state. That is why Laurie created a special book for Oliver to remind him of the experiences they have already shared until they can see each other again and as a permanent keepsake. “Now is the time to be creative,” she says, “for sanity’s sake and to model resourcefulness to children.” Laurie can explain how she quickly and inexpensively put together “The Adventures of Oliver the Penguin,” using a cutout of Oliver’s face superimposed on a penguin and then took photos of the cutout all over her home and added some short descriptive sentences. She says anyone can do something similar even if they think they aren’t creative and can share resources for having your book printed. Contact Laurie Marshall at (415) 360-3304; lmarshall@rtirguests.com

14. ==> Sweet Summer Activities for Young Kids

Even with COVID-19, the summer is slipping away fast. But it’s not too late to make fun memories with young children. Jean Alfieri, author of “Zuggy the Rescue Pug,” can offer inexpensive ways to do that while sheltering in place. With the start of school (in whatever form it may take) just weeks away, Jean suggests parents and children try these activities: practice their best Harry Potter British accents by picking an exciting or funny scene from a new or favorite book and acting it out. Write their own rules and create a new card game that uses them. Be journalists for a day by creating a list of questions and interviewing a favorite grown-up about what it was like when they were a child. Go on safari by discovering five facts about their favorite zoo animals, then share the facts with grandparents and other adults via FaceTime or Zoom. Jean is a veteran of human resources and organizational development in both small and large companies who left the corporate world to pursue more personal projects. Contact Jean at (602) 397-1344; procoachjean@gmail.com

15. ==> Get Me Out of Here! Why RV Use Is Soaring

Many Americans, stuck at home for months now amid the COVID-19 crisis, are eying safe ways to travel this summer and interest in RVs is soaring. Dealers across the country report a surge in demand, with manufacturers struggling to keep up production. RVs don’t come cheap; a new one will set you back anywhere from $10,000 to $100,000, but you can rent one for a few days or weeks and try it out. For those with quarantine fatigue who don’t feel comfortable traveling by air or staying in a hotel right now, it may sound like a great alternative, but is it for you? Tim Winders and his wife are living the life many people dream of as they roll down the highway in the 39-foot RV they named Theo that serves as their home AND office. Tim can answer questions about living AND working in such small quarters, the benefits and drawbacks of having a home on wheels, and how RV living has changed during the pandemic. He’ll also explain how he came to live this more intentional lifestyle. He is so persuasive that his adult son also works and lives in his own RV. Tim has over 25 years’ experience as a coach for business owners, executives, and leaders. He also hosts the SeekGoCreate podcast and is finishing his first novel. He and his wife have enjoyed the nomadic lifestyle in New Zealand, Australia and all across North America. Contact him at (310) 388-3854; twinders@rtirguests.com. Ask about last-minute availability

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