10/03/17 RTIR E-zine: Vegas Shooting, Kids Music Day, Hospital Infections

October 3, 2017

01. What Happened in Vegas…
02. Moore Makes Cruz Look Like a Dem
03. 90% of Puerto Rico Still Without Power
04. Is Taking a Stand Good Business?
05. Guide to the Ultimate Tailgate
06. Friday is 2nd Annual Kids Music Day
07. Lady Gaga – Chronic Pain Derails Tour
08. The Equifax Breach & Your Tax Refund
09. The Glass Ceiling You Can’t See
10. Take an International Us vs. Them Quiz
11. Surprising Way to Stay Optimistic
12. 3 Ways Pets Make You Healthier
13. How to Avoid Deadly Hospital-Acquired Infections
14. Expelled… from Preschool!
15. Solve Any Problem for Good

1. ==> What Happened in Vegas…

Sunday night a man holed up on the 32nd floor of a Las
Vegas hotel with ten rifles killed at least 58 and
wounded 500 people enjoying a country music festival
across the street. In a chilling scene, most people
mistook the gunfire for fireworks as chaos ensued and
heroic bystanders stepped up to help the wounded until
police and ambulances arrived. In the wake of all that
horror—horror becoming increasingly familiar—former
British Army Officer Chris Bird has some lessons to
share as well as questions to ask ourselves: What
should we do if we found ourselves caught in a mass
shooting? Can you ever be prepared for chaos or to
remain calm as one unfolds? How can we always be aware
of our surroundings without feeling paranoid? Bird can
talk about the two options you have: to run or hide and
if you choose the latter, what distinguishes cover from
fire from concealment. Bird is the author of “Surviving
a Mass Killer Rampage” and a former San Antonio
Express-News crime reporter. Reach him at (210)
308-8191 or cjbird@satx.rr.com

2. ==> Moore Makes Cruz Look Like a Dem

According to Allen Tullos, “In handing reactionary Roy
Moore a primary victory over business-first Republican
and temporary Senator Luther Strange, white Alabamians
have conformed to a long habit of rejecting meddling
outsiders and Washington, DC insiders.” The historian
says, “If a fundamentalist is someone who reads only
one book, Roy Moore’s parsing of the Bible reveals a
bigoted, pinched-down, punitive theocrat.” Still,
Tullos says, Moore’s Democratic challenger faces an
uphill battle. “To win will require a strong black
turnout combined with whatever white Democrats remain
in this deeply red state—plus a sufficient crossover of
suburban Republicans who recoil at the prospect of
Moore representing their state in the capital.” Allen
Tullos is a professor of history at Emory University,
the author of “Alabama Getaway: The Political Imaginary
and the Heart of Dixie”, and editor of the online
journal Southern Spaces. Contact him at (404) 727-6965;

3. ==> 90% of Puerto Rico Still Without Power

The majority of Puerto Rico remains in the dark and the
governor says only a quarter of the island will have
power restored in the next month. Imagine what it
would be like to live with no electricity, no internet,
no cell phone reception and no idea when any of that
might return. In the wake of Hurricane Maria, the
people of Puerto Rico are living through that nightmare
and worse. Robin Burk, Ph.D., MBA, explains the cascade
of other failures that follows from the grid being down
across the island and why any of us could be just one
hurricane, earthquake, cyberattack or nuclear attack
from North Korea from facing similar devastation. Burk
offers important steps you can take now to plan for
potential attacks and disasters that could badly
disrupt the systems we often take for granted. Burk’s
message is all the more powerful because of who she is:
She was in charge of the Defense Threat Reduction
Agency’s interdependent networks research and is an
expert on network science. The DTRA is an organization
tasked with safeguarding national infrastructure
against weapons of mass destruction. Burk has been
featured in Wired, on MSNBC and on dozens of radio
shows. She is the author of the upcoming book “How to
Thrive in an Uncertain World.” Contact her at (703)
346-4448; robin.kowalchuk.

4. ==> Is Taking a Stand Good Business?

Executives fear that taking a stand on President
Trump’s policies will be risky, but research suggests
their fears are misplaced. There’s a growing roster of
c-suite executives who believe that taking a stand in a
divided political climate is good for business, good
for the communities they serve, and good for the nation
and world at large. “While not every company is
comfortable taking public stands on tough social,
political, environmental, and governance issues, we
know that being a good corporate citizen produces
business benefits well beyond the profit line,” said
Lynne Filderman, executive producer of COMMIT!Forum, a
gathering of corporate responsibility (CR) and
sustainability practitioners. She says the ‘brands
taking stands’ trend is gaining traction and is worthy
of attention, regardless of a company’s size or
approach toward the practice of corporate citizenship.
She says new research shows that playing it safe in
contentious political times is creating greater risk
for organizations that choose not to maintain a stance
on difficult social issues. Conversely, she adds,
companies that do take a stand must walk their talk
with an internal culture that reflects their external
messaging. Contact Carrie Butler at (412) 897-6177

5. ==> Guide to the Ultimate Tailgate

There’s nothing more American than football and
tailgating. Whether hanging out in the stadium parking
lot of your favorite college or NFL sports team, you
want your tailgate set-up to be the envy of everyone
walking by. Peter Lincoln, one of the two brothers who
run The American Tailgater company can share five
products no serious tailgater should be
without—everything from championship-winning “secret”
seasonings to the best flag to fly so no one can miss
your location and a watch capable of timing eight
recipes at once. The American Tailgater is one of the
country’s leading tailgating outfitters. Reach Peter at
(888) 215-1490; Peter@americantailgater.com

6. ==> Friday is 2nd Annual Kids Music Day

Vincent James is on a mission to promote how valuable
and important music is in all of our lives:
academically, therapeutically or just overall making us
a happier society. To that end, his organization Keep
Music Alive is partnering with over 300 music schools
from 40+ states across the country to celebrate the 2nd
Annual Kids Music Day on Friday, Oct. 6. Music schools
will help celebrate this special day by holding open
houses, student performances, instrument petting zoos,
instrument donation drives and more in their respective
communities. “We recognize so many public schools
across the country are cutting or reducing their music
and arts programs. Research has shown how critical
music and art education are to developing our
children’s minds and character. Our mission is to
spotlight musical programs, and help raise awareness of
how valuable music really is to our children and our
collective future.” Invite Vincent on your show to talk
about Kids Music Day and what your listeners can do to
help celebrate this important day in their communities.
Vincent is also the founder of KeepMusicAlive.org,
KidsMusicDay.org, Teach Music America Week and co-
author of the book series “88+ Ways Music Can Change
Your Life.” Contact him at (610) 812-5231;

7. ==> Lady Gaga – Chronic Pain Derails Tour

Superstar Lady Gaga recently announced she was
postponing part of her upcoming European tour due to
chronic pain. She subsequently ended up in the
hospital. In order not to end up like fellow superstars
Prince and Michael Jackson, who died from their chronic
pain treatment, what should Lady Gaga do now? Chronic
pain expert Cindy Perlin has some answers. Cindy is an
expert in helping
pain patients find safe and effective alternative
treatments. She is a Licensed Clinical Social Worker,
certified biofeedback practitioner, chronic pain
survivor and the author of “The Truth About Chronic
Pain Treatments: The Best and Worst Strategies for
Becoming Pain Free” and the upcoming “Pot for Pain
Relief: How to Safely Use Medical Marijuana to Feel
Better.” Cindy, a frequent media guest, is in private
practice where she has been helping her clients achieve
their health and wellness goals for over 25 years.
Contact her at (518) 439-6431; cperlin@nycap.rr.com.

8. ==> The Equifax Breach & Your Tax Refund

In all the discussions about the Equifax data breach
here’s one danger you probably haven’t heard about yet;
it’s one that won’t hit you until you file your income
tax return and learn that your filing has been rejected
because identity thieves have already filed a
fraudulent return in your name—and pocketed your
refund! As tax and financial expert Abby Eisenkraft
will explain, this situation is a double whammy: your
identity has been stolen and soon the IRS will be
coming to you for the money. Let Abby guide you through
the signs of tax-related identity theft, and what you
have to do to fight back. Frequently quoted by the
press, she is one of the leading experts on IRS
problems and how to avoid them. Contact her at (347)
598-0111; abby@RealLifeTaxAdvice.com

9. ==> The Glass Ceiling You Can’t See

Just because you are not a woman or a minority does not
mean there isn’t a glass ceiling over your head—an
invisible barrier that prevents you from being more
successful at work. Leadership experts Roe and Don
Polczynski, Jr. say that nearly all of us have such
personal glass ceilings and when the companies we work
for ignore them their own corporate glass ceiling
becomes thicker too. With a recent Gallup survey
suggesting that 67% of American workers don’t care
about their company’s mission, it’s time to listen to
Roe and Don as they discuss what individuals can do to
take a hammer to their personal glass ceiling and what
management can and must do to help them crack it.
Increasingly employees want to feel that their boss
listens to them and treats their problems as their
problems. A more empathetic workplace is not an option,
Roe and Don say, but a requirement. The couple have
developed a life’s formula to help people break through
their glass ceilings and reach their ideal future. It
is contained in their book, “Changing Your Equation.”
Reach Roe and Don at (315) 368-8661;

10. ==> Take an International Us vs. Them Quiz

You probably don’t realize it but as an American, you
are automatically doing some things that people in
other countries will find odd. You’ll find out what
they are—and get some laughs—when author Susanna
Janssen takes a more lighthearted approach to Us vs.
Them traveling style. For example, will your listeners
know which two countries besides the U.S. do not use
the metric system? Or how the rest of the world writes
the month, day and year and why getting this wrong on
your way to Cuba could cost you $100? Do you know why
many foreigners think Americans don’t know how to use a
knife and fork? Susanna will have you saying vive la
difference. She is a newspaper columnist and the author
of “Wordstruck!: The Fun and Fascination of Language.”
Reach her at (707) 272 1351 or sjanssen106@gmail.com

11. ==> Surprising Way to Stay Optimistic

With bad news bombarding us at all hours and the world
seemingly going crazy, how can we manage to maintain a
sense of optimism? There is an easy, often overlooked
solution to erase stress and have fun — it’s called
exercise, says Sharkie Zartman. As a professor,
Sharkie has taught or coached more than 40,000 students
and athletes in the areas of health, fitness and
sports. “I have noticed many positive physical changes
in my students, but more importantly, mental and
emotional changes from adding exercise to their
lifestyles. But in order for people to exercise, it has
to be fun,” she says. Sharkie Zartman was one of the
top 25 all-time volleyball players at UCLA, and is a
former member of the USA National Volleyball Team. She
hosts the weekly radio program Sharkie’s Pep Talk on
Healthy Life.Net Radio and is the author of six books
including her latest, “Have Fun Getting Fit: Simple
Ways to Rejuvenate Your Mind and Body.” Contact her at
(310) 379-1869 or (310) 415-0190;

12. ==> 3 Ways Pets Make You Healthier

October is National Pet Wellness Month but it might
just as well be called National Pet and Human Wellness
Month. That’s because the time we invest in helping our
pets to lead healthier lives also leads to a health
boost in our own lives. Carlyn Montes De Oca, an expert
on animal and human health, shares three ways we can
help our pet’s health and our own at the same time!
She’ll encourage listeners to take a play break with
their cats and dogs, to eat healthy food with them and
to walk with them. Carlyn says, “People who live the
longest are not going to the gym; they are walking.
People who have a pet tend to walk more than those that
don’t and that is a boon to your heart health and your
pet’s overall health and happiness.” Carlyn is the
author of the award-winning “Dog As My Doctor, Cat As
My Nurse: An Animal Lover’s Guide to a Healthy, Happy
and Extraordinary Life.” She is also the founder of The
Animal-Human Health Connection, which focuses on
bringing awareness to the many powerful ways that
animals enhance human health, happiness, and longevity.
Reach her at (415) 306-1853 or

13. ==> How to Avoid Deadly Hospital-Acquired

Each year more than 70,000 people die from hospital-
acquired infections (more deaths in one year than
American troops killed in Iraq and Afghanistan
combined). Unfortunately, says Jeanne Dockins, the
public is still largely unaware that hospitals are
dangerous battlegrounds filled with infectious
landmines. As a surgical nurse at a level I trauma
center for over 30 years, Jeanne knows where these
infections originate and she says it is not from
medical professionals’ failure to wash their hands.
Interview her to find out how to reduce your chances of
getting a hospital-acquired infection like MRSA or
strep. You just might save some lives in doing so.
Jeanne is an RN, BSN and CNOR (Certified Nurse in the
Operating Room). Contact her at (520) 343-0222 or (419)
960-5460; jdockins@gmail.com

14. ==> Expelled… from Preschool!

Did you know that each year hundreds of children are
kicked out of preschools nationwide? Or that in
California, a new bill would prohibit expulsion in
state preschool programs without due process of law?
Teresa Anne Power will explain the reasons why more
expulsions are taking place, why they don’t solve the
children’s root behavior problems and the detrimental
effect of expulsion on such young children and their
families. She’ll also talk about a solution that
benefits all parties. “Instead of suspending or
expelling misbehaving preschoolers,” Power says, “these
kids should be given simple yoga poses and mindfulness
techniques.” She can discuss her yoga program for young
kids that builds their listening skills, improves their
concentration and helps them stay calm. In addition to
her bestselling ABCs of Yoga for Kids product line, she
is the founder of Kids’ Yoga Day and World Yoga Power,
a nonprofit which works with kids in at-risk
communities to empower them with the daily practice of
yoga. Contact her at (310) 266-7705 (cell);

15. ==> Solve Any Problem for Good

What would your listeners give to learn how to solve
every problem in their lives with no exceptions? Master
problem solver Eldon Grant swears he can teach them to
do exactly that and while he expects you to be
skeptical he’s prepared to make good on his promise.
Put Eldon to the test when you interview him and bring
up any problem you can think of to learn how to solve
it for good. He will also explain how you can
eventually reach the point where you have no more
problems if you adopt the principles he’ll share. Among
the topics he’ll cover in his lively discussion will be
the difference between knowledge and real wisdom, the
four components of wisdom and why he believes personal
responsibility in America is on life support but
capable of being revived. Known as “America’s Wisdom
Mentor,” Eldon is the author of “Solve Every Problem in
Your Life: Secret Ancient Principles Guaranteed to
Grant You Wisdom.” Reach him at (704) 765-8348;

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