11/3/16 RTIR E-zine: How to Vote, Obamacare, Aging Boomers

November 3, 2016

01. How to Cast a Vote
02. Good to Know: Online Voting Help in Real Time
03. It’s Not Just Trump/Clinton on the Ballot!
04. Trump and Angry White Males
05. The Weirdest Political Swag
06. What’s Hillary’s Vision for America?
07. Will the Election End with a Sore Loser?
08. Lost Friends Over the Election?
09. Dr. Calm Gets You Through Election Madness
10. How to Prepare for the Post-Election Market Crash
11. Obamacare – What Happens Next?
12. Real Estate, Realtors, and the New Market
13. More Boomers Turning to Gigs
14. Aging Boomers Drive Brain Science
15. Rocky Turns 40!

1. ==> How to Cast a Vote

Millions of undecideds and current non-voters hold the
presidential election in their hands…. but literally
don’t know how to cast a vote. It’s socially taboo to
admit you’ve never registered to vote and politics is
complicated, but Lisa Fontana believes it’s time to fix
that. 42 states don’t teach civics and over 90-million
people have never voted before. In fact, Lisa didn’t
cast her first vote for anything until she turned 35
years old! Invite her to create a party-free, friendly,
fun zone for listeners to learn how to register to
vote, how to have a political conversation—or stop
one—without bloodshed, and how to avoid the pitfalls of
the polling place. A former actor and voice-over
artist, Lisa Fontana has extensive media experience.
Now a deputy voter registrar for Illinois, she runs
informal ‘Welcome Party Seminars’ that cover basic
civics and election issues. She wrote “Me, The People”
to encourage non-voters to feel welcome and wanted in
politics and their government. Contact her at (708)
473–6951; MeThePeopleVote@gmail.com

2. ==> Good to Know: Online Voting Help in Real Time

The non-partisan GoVoteBot can answers voting questions
and helps people navigate through a system that is
complex and often dependent on geography. Bob Greenberg
will explain how listeners’ can chat on Facebook and
get answers to their voting questions in real time. The
‘chatbot’ takes people who are first-time voters,
recently moved or lack general information through the
entire process, including where to find their voting
place and how to get there. “Our mission is to help
every American get the information they need so they
can vote. GoVoteBot offers us the best way to reach the
generation who currently votes the least, but is the
most technically savvy,” says Bob Greenberg, of R/GA.
GoVoteBot is a joint effort from R/GA, for the
Connected Age, and the Ad Council, a non-profit which
has produced thousands of PSA campaigns. Contact Ellyn
Fisher of the Ad Council at (212) 984-1964 or Suzanne
McGee of R/GA at (212) 714-5910.

3. ==> It’s Not Just Trump/Clinton on the Ballot!

In states across the country, voters will also be
deciding other races and ballot questions next Tuesday.
In Maine, voters will have their say on Question 5, a
proposal to introduce ranked-choice voting in primaries
and general elections for U.S. senator, U.S.
representative, governor and members of the Maine
Legislature. What exactly does that mean? Michelle
Whittaker of FairVote can explain ranked-choice voting,
and why her group supports it. She says, “In our
current system, the way we choose our leaders is
failing. As a nonpartisan group, Voters should have the
freedom to vote for the candidate they like the best
without fear that their vote will help the candidate
they like the least.” Whittaker says studies show that
campaigns are less negative in cities that use ranked
choice voting. She also notes that it’s a nonpartisan
reform supported by Republicans, Democrats, and
independents. Michelle Whittaker is communications
director for FairVote. Contact her at
mwhittaker@fairvote.org, @fairvote

4. ==> Trump and Angry White Males

The big story about gender in the 2016 presidential
year was supposed to be about Hillary Clinton, and her
quest to become the first woman president of the United
States. But Jackson Katz says the gender issue at the
heart of the Trump phenomenon has less to do with women
and more to do with men. “Trump’s former campaign
manager Corey Lewandowski has said a major goal of
Trump’s is to ‘lock in the white guys’ who are Trump’s
core voters. From the start, Trump has positioned
himself as the embodiment of tough-guy masculinity, a
throwback to the days when men were men and America was
great because of it.” He adds, “The combination of
Hillary, a woman, facing Trump, the angry face of
aggrieved and aggressive white manhood, has made gender
— especially masculinity — visible in unprecedented
ways.” Katz is an educator, author, filmmaker and co-
founder of the Mentors in Violence Prevention (MVP)
program, one of the longest-running and most widely
influential sexual and relationship abuse prevention
programs in high schools, colleges, sports culture and
the military. His new book is “Man Enough? Hillary
Clinton, Donald Trump and the Politics of Presidential
Masculinity.” Contact him at

5. ==> The Weirdest Political Swag

Besides the usual bumper stickers, buttons and yard
signs, there’s been some very odd political product
tie-ins this election season according to Timothy
Andrews, of the Advertising Specialty Institute® (ASI).
From a pair of wearable canvas shoes featuring each
candidate’s face (Hillary’s on the left shoe and Trump
is on the right) to Trump hair socks and “We Shall
Overcomb” T-shirts, Andrews says there’s swag for
everyone. “Trump’s official campaign store features $30
logoed hats, #Yuge buttons, playing cards and drink
coolers. Clinton’s store sells branded totes,
notebooks, houseware and apparel.” Andrews can talk
about how much money candidates spend on promo
merchandise, who spent more this season, and some of
the weirdest stuff he’s seen. Advertising Specialty
Institute® is the promotional product industry’s
largest membership organization.  Contact Dawn Marie at
(215) 953-3119; PRESS@ASICENTRAL.COM

6. ==> What’s Hillary’s Vision for America?

Donald Trump’s campaign may be flagging but Hillary
Clinton isn’t home free. She still needs to come up
with a reason for voters to choose her beyond being the
lesser of two evils. So says Michelle Deen. “In order
to shake her image as untrustworthy and unprincipled,
Clinton needs to articulate what she cares about and
why, just as Bernie Sanders did, to give voters a
heart-inspired stake in the game that is about more
than her wish to win. She needs to pay attention to the
lessons learned in 2004 when the highly unpopular
George W. Bush beat John Kerry.” Deen can also talk
about ways Clinton could incorporate moral values
messaging into her campaign and what those messages
might be. Michelle Deen is an expert on human
development and family relations who has appeared on
Southern California Public Radio and has presented on
family values at political action conferences from
California to Washington D.C. She’s the author of
“Saving America’s Grace: Rethinking Family Values,
Moral Politics and the Culture Wars.” Contact her at
(805) 679-3084; mmdeen42@gmail.com

7. ==> Will the Election End with a Sore Loser?

There is no doubt that losing is painful. But accepting
defeat can make us stronger, says Akram Alashari, and
that holds true for whoever loses on Nov. 8 and their
constituents. If it’s Trump, will he really be the sore
loser he seems primed to be? And if so, how is this
likely to affect his future and the country’s?
Alashari, known as the Peak Performance Doctor, will
share what the gifts of adversity are and why losing
can be a blessing. As a trauma surgeon, he’s seen
people cope with the loss of loved ones, loss of limbs,
loss of functionality and loss of financial security.
He’s identified patterns of thinking that cause losses
to be magnified, making them more devastating and
paralyzing than they need be, and identified thought
patterns that lead to strength and resilience. Alashari
is the author of “The Power of Peak State: Massively
Enhance Your Personal Potential.” Reach him at (888)
233-4553; thepeakperformancedoctor@gmail.com

8. ==> Lost Friends Over the Election?

Whichever candidate ultimately wins the presidential
election some friendships will never be the same.
Invite psychoanalyst Frieda Birnbaum to talk about why
this election—more than previous ones—is causing more
stress on relationships and whether losing a friend
because of political differences is an indication that
the friendship wasn’t a strong one to begin with. Dr.
Birnbaum will discuss how aligning with a candidates’
values can impact how we treat others and whether
having too many friends with the same political
perspective limits your worldview perception. Dr.
Frieda Birnbaum is NYC-based research psychologist,
psychoanalyst and the author of “Life Begins at 60: A
New View on Motherhood, Marriage, and Reinventing
Ourselves.” An expert on depression, women’s issues,
and attaining happiness, she’s appeared on numerous
radio and TV programs. Contact Ryan McCormick at (516)
901-1103; (919) 377-1200.

9. ==> Dr. Calm Gets You Through Election Madness

Sick of the election dominating the news? Tired of
watching your blood pressure rise with every WikiLeaks
leak and nasty video release? Thinking of hiding posts
of Facebook friends who do nothing but rant? The
election is almost behind us, but things are getting
pretty heated as we head up to election day. It’s time
to call in Dr. Calm, your on-call physician and stress-
reduction expert (real name Kiran Dintyala). Dr. Calm
will lead your audience in some powerful on-air
relaxation exercises and share how to experience
serenity now—and after the election no matter who wins.
Dr. Calm is a Board Certified Internal Medicine
Physician currently practicing at Eisenhower Medical
Center in Palm Springs, CA. He also holds a master’s
degree in public health. His upcoming book is “Calm in
the Midst of Chaos.” Reach him at (860) 375 0446;

10. ==> How to Prepare for the Post-Election Market

The majority of the 12 regional Federal Reserve banks
voted to raise interest rates during their two most
recent meetings. Yet, the Fed board decided to hold the
discount rate steady and kept the main benchmark
interest rate unchanged. Could the fact that this is a
U.S. presidential election year have anything to do
with this? Did you know that the sub-prime crash of
2008 and the dot-com crash of 2000 both occurred during
U.S. presidential election years? Politics, the stock
market and our personal finances are linked in ways
that few people truly understand, according to
financial life coach, investor and certified financial
planner Roel Sarmago[L1]. Invite Coach Roel to share
five ways people can financially protect themselves and
profit from the inevitable global market crash that
will happen after the U.S. presidential election. Coach
Roel worked in the mutual fund industry and is now a
real estate investor, options trader and entrepreneur.
He is the author of “Undiscovered Riches: Find Your
Hidden Wealth.” Contact him at (647) 494-7880
(Ontario); roel@coachroel.com

11. ==> Obamacare – What Happens Next?

The Affordable Care Act—Obamacare— is in trouble. It’s
extended health insurance coverage to fewer people than
promised, in many parts of the country, insurers are
abandoning the market due to financial losses, and even
those covered face double digit premium increases and
deductibles that are hundreds of percent higher than
before. Supporters say the problems can be fixed but
critics insist that Obamacare is mortally wounded, and
should be euthanized. Invite Philip Romero and Randy
Miller to help your listeners make sense of the health
policy being debated this presidential election season.
You’ll hear how health costs have grown more than twice
as fast as incomes, why the health sector now consumes
almost one in five dollars in our economy, and the
blind spots that Democrats and Republicans each have
about health care. Romero is a finance professor and
former business dean at the University of Oregon, as
well as twice chief economist to the governor of
California. Randy Miller is an insurance and public
finance specialist. Their book “Health Financing
Without Deficits: Reform that Sidesteps Political
Gridlock” outlines a new way to finance health care.
Contact Romero at (503) 640-6206; promero@uoregon.edu
or Miller at (541) 510-2042; suigenerishirb@comcast.net

12. ==> Real Estate, Realtors, and the New Market

To help someone buy or sell a home, a real estate agent
needs to be 18 years old, not have a criminal
background, and pass an exam. Erik Brown says the world
of real estate is changing and you need more than a few
weeks’ training to understand what’s going on. Brown, a
realtor and entrepreneur, says, “As a nation, the US is
approaching one of the largest generational shifts in
our country.  Baby boomers are aging while millennials
are growing up, and we are about to see a massive shift
in family make up, net worth, and yes, home ownership.”
Erik Brown will discuss upcoming real estate trends as
well as how to sniff out a bad agent, and what
characteristics and qualities make up a real estate
rock star. Contact Brown at (612) 408-3611;

13. ==> More Boomers Turning to Gigs

It hasn’t been easy being a working baby boomer lately.
Their jobs have been hurt by global competition,
changing business conditions and cost-cutting. Faced
with underemployment, unemployment, lower pay and job
hunting techniques that no longer work, more boomers
are turning to the gig economy, notes Spunk Burke,
author of “The GIG Solution,” which drops next year.
Spunk will explain how boomers are learning to target
prospects with problems they can solve on a project
basis. He’s a staffing veteran who provides coaching
that helps jobless boomers build rewarding and secure
gig practices. Spunk can be reached at (978) 835-8588;

14. ==> Aging Boomers Drive Brain Science

Bob Prichard says boomers are driving an explosion of
research into the brain, worried that their brain may
give out before they do.  A sports scientist, Prichard
can talk about the latest discoveries in brain
performance and how they’re tied to chest expansion,
since the brain requires 10X more oxygen than any other
part of the body. He’ll discuss not only the sports
implications, but how improving blood flow to the brain
can help increase self-image, self-confidence and mood!
He’ll teach you how to measure your breathing range,
and those of your family, and ways kids can especially
benefit from increasing chest expansion. Bob Prichard
is president of Somax Performance Institute. His
Olympic athletes have won 44 Gold Medals and have set
11 World Records. A NBC Sports Olympics on-air analyst,
he’s written for many periodicals and his sports
analysis videos have over 5M views on YouTube. His
upcoming book is “Are You Starving Your Brain of
Oxygen?” Contact him at (415) 435-9880 (CA);

15. ==> Rocky Turns 40!

Yo, Adrian! It’s hard to believe that Sylvester
Stallone’s Rocky will celebrate its 40th anniversary
Nov. 21 and these many years it continues to inspire us
to “go the distance” and never give up on our dreams.
You’ll bring back the Rocky magic with Rocky Detwiler
as your guest. Detwiler can talk about why the film has
such staying power and how it inspired him to keep
plugging away when he faced his own need for a
comeback. Featured on ESPN, Detwiler lost 57 pounds and
became a bodybuilder after losing his money and pride
in a Ponzi scheme perpetrated by his best friend.
Detwiler is the author of “The Samson Effect,” Reach
him at 602-384-3333 or rockyd@samson.life

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